Let’s Just Say We Have Really Good Standards
WE CELEBRATE
Entrepreneurs + Innovators + Creators
say “hello” to the brains (+ the hearts!) behind our brands




Annette brings her deep beauty industry experience to Chrissy’s visionary Color Made Simple(TM) mantra. Together, they’ve created contemporary colors with the highest levels of clean standards and health-enhancing formulas for women on the go (that’s all of us.)


Christy searched for safe skincare products without harsh chemicals, hormone disruptors and skin irritants. When she couldn't find any, she created her own. Working with top dermatologists, green chemists and skincare experts, she created Willing Beauty so that you and your whole family could enjoy healthy, glowing skin.


The nervous system specialist and the brains behind Intuitiv Wellness.
One of Dr. J's greatest joys is helping people achieve optimal states of well being, naturally. By combining science and nature, Dr. J and his world-renowned human performance experts have created system and formulations to balance the body. These breakthrough formulations are trusted by everyone from friends and family to top professional athletes and high-power executives.
It’s time for a natural alternative for everyone.
That’s Just the Start!
Our Brand Collective is just getting started! It’s our goal to bring you so much more good in a variety of categories for the entire family! If you are a small business entrepreneur, innovator, or creator who feels like you meet our standards, we want to hear from you.
Apply as a brand here!