
AVAILABLE ONLY AT THINK GOODNESS® - this brand has been vetted against our set of criteria
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FIND YOUR PERFECT CLEAN SKIN CARE ROUTINE
Not sure where to start? Wondering which products are best for your skin care concerns? Our five-question quiz takes just 30 seconds to complete.
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OUR CLEAN BEAUTY STANDARDS
We select super-resilient, natural ingredients at optimal levels for nourished, smooth and glowing skin. Our products go above and beyond, agreeing with European standards, banning over 1,300 ingredients that are clinically shown to be toxic, carcinogenic or potentially harmful to your health.

No PEGs

Paraben + Sulfate Free

Cruelty Free

No Phthalates

No Mineral Oil

No Chemical Sunscreens

No Synthetic Fragrance

Gluten Free

Non-comedogenic

Toxin-free

DEA Free

Dermatologist + Allergy Tested

Recyclable Packaging

Vegan

Clean

Safe for Sensitive Skin
THE HY+5 COMPLEX®
Our proprietary HY+5 Complex® captures all the potency of expensive, high-performance skincare with none of the irritating downsides, including what it costs you.
HYALURONIC ACID

Nature’s most powerful moisture magnet, hyaluronic acid, can bind 1000x its weight in water for above-and-beyond hydration and smoother, supple skin.
VITAMIN C

in an uber-absorbable format that sinks into skin to synthesize collagen, brighten complexion and diminish signs of UV damage
PRICKLY PEAR SEED OIL

a hardy cactus that blooms in the desert sun and improves skin’s lipid barrier for revitalized smoothness
EDELWEISS FLOWER

a star-shaped blossom that flourishes in the arid Alps and contains high levels of antioxidants to fend off free radicals
MARINE GLYCOPROTEINS

found in the icy seas of the Antarctic, they enhance the healing process and reduce the depth of wrinkles
DEEP SEA BACTERIA

cultivated from thermal vents in the Baja Peninsula and boasting skin-protecting powers that surpass Vitamin E

PAMPER YOURSELF FROM HEAD TO TOE
Try our new body care line, featuring a sugar body scrub, body moisturizer for dry skin, and more.
SHOP BODY CARE
LITTLE EFFORT, BIG IMPACT
From our at-home facial peel to our hyaluronic acid serum, our anti-aging line gets results in just 10 minutes a day.
SHOP ANTI-AGING
Bye-Bye, Breakouts
Our anti-acne line is tough on breakouts but gentle enough for even sensitive skin.
SHOP ANTI-ACNE
CLEAN SKINCARE ROUTINE
Not sure where to start? Wondering which products are best for your skin care concerns? Our five-question quiz takes just 30 seconds to complete.
Take the quiz
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